I have been negotiating with clients and suppliers frequently, and I noticed that, when you want to buy or sell, there’s a determinant factor, and that is confidence. You need, more than anyone else does, to trust your business and evangelize that your solution is, in fact, groundbreaking and revolutionary.
When you’re talking to a supplier, client or even an investor, don’t hesitate. You are the one who has been working hours on the solution, you are the one who knows well the market, you are the one who knows what the consumer wants, and you are the one with the vision to change the world. People here at the Silicon Valley respect who is assertive and focused and even the craziest ideas are respected. That respect is directly connected to the credibility and confidence that you transmit. In other places around the world, people will question your proposal, but they are the wrong ones. When you’re negotiating with investors, having and demonstrating that confidence is even more important. Thought that helps me succeed in these talks is that I am giving them an opportunity to get richer; I am not asking to borrow their money.
You don’t ask anyone for anything; you offer an opportunity!
You work to change the world and who is going to be a part of it’s your choice. Many won’t understand the opportunity they’re missing, but several will join you on this path. People that don’t see these opportunities aren’t the right people to be part of your business. That works for suppliers, investors and also for contributors of your team; You don’t offer a business to a supplier, or a product to a client, or even money to an investor and even fewer jobs for your team. You offer all of them the opportunity to be a part of something bigger and to be successful together!